Bethany L. Ruhe, President & Executive Director

Bethany L. Ruhe
President & Executive Director

Bethany Ruhe wishes she could run more, but is happy for every chance she gets to lace up and head out. After tackling two half marathons, a Tough Mudder, and the Pittsburgh Marathon Relay twice, she got inspired. She realized that she truly loved running hills, then wondered why her neighborhood, Beechivew, has never had a 5K on Canton Avenue, the steepest hill in the world. 

Rather than wait for someone else to do it, she gathered a group of amazing Beechviewers, and Hell on Hills, the World's Steepest 5K, was born. 

Bethany lives in Beechview with her partner,(and Hell on Hills CFO) Casey, their son, Jones, two chickens, and Herman The Bulldog, the unofficial mascot of Hell on Hills. She is the co-founder and associate publisher of Pittsburgh Current, does PR and event work for a few select clients, and writes every chance she gets. In her spare time, ha ha ha, just kidding. There isn't any. 

Casey O. Smith, CFO & Lead Course Designer

Casey O. Smith
CFO & Lead Course Designer

Casey Smith hasn't met a sport he wouldn't try at least once. Casey is a graduate of Carnegie Mellon University, where he played football, ran track (the 800), and played on the golf team. Since then he's ran several mud challenges and completed a sprint triathlon. When he isn't CFO'ing for Hell On Hills, he is helping to revitalize Pittsburgh by buying and renovated distressed properties. 

His current project is actually a tiny house, which he will be AirBnb'ing for all of the people who want to visit the fine city of Pittsburgh, specifically the Beechview neighborhood. It will be ready by race day, if you're looking for a place to stay. 

Casey lives with Hell on Hills Executive Director Bethany Ruhe, their son Jones, and the aforementioned assortment of animals. He is an avid amateur chef and a die hard Pirates fan. 

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AImee key
head of digital marketing and engagement  

The best kind of running Aimee does is running badass marketing campaigns (or running after her crazy kids). From email blasts to social media content and rock-star engagement level ad campaigns, she is indeed the whole package. Aimee brings a dozen years of digital marketing prowess to Hell on Hills, and took special pride in creating fun and uber-engaging imagery to our social platforms this year.

Born and raised in the Pittsburgh suburbs, Aimee is beyond pumped to finally be back in the ‘Burgh after an 11 year stint in Philadelphia. She’s the rural one of the group, setting up homestead all the way down by the WashCo county line.